Who Uses This Software?

We work best with marketers who believe in trackable, goal-oriented digital campaigns, whether that's integrating to your ecommerce business, cross-selling to your CRM database, or rewarding clients.

Average Ratings

8 reviews
  • 5 / 5
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service
  • 5 / 5
  • 5 / 5
    Value for Money

Product Details

  • Starting Price
  • Pricing Details
    Pricing based on number of active contacts. Unlimited users.
  • Free Version
  • Deployment
    Installed - Mac
  • Training
    In Person
  • Support
    24/7 (Live Rep)
    Business Hours

Vendor Details

  • emfluence
  • https://emarketingplatform.com/
  • Founded 2003

About This Software

Creating an email shouldnt be the most difficult thing on your plate. Our email marketing platform allows you to create beautiful, personalized emails in an intuitive workflow. Deliver a monthly newsletter, automate multiple campaigns or launch a new email marketing strategy. Plus, take advantage of full-scale marketing automation with email automation workflows, social media scheduling, surveys, landing pages, website tracking, web forms, and more.

  • 360 Degree Feedback
  • A/B Testing
  • Activity Tracking
  • Analytics
  • Analytics / ROI Tracking
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Behavior Driven Rules
  • Bounce Tracking
  • Brand Management
  • CAN SPAM Compliance
  • Campaign Management
  • Campaign Segmentation
  • Categorization / Grouping
  • Channel Attribution
  • Channel Management
  • Click-Through Tracking
  • Contact Database
  • Contact Discovery
  • Contact Import/Export
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Custom Survey URLs
  • Customer Journey Mapping
  • Customer Targeting
  • Customizable CTAs
  • Dashboard
  • Data Analysis Tools
  • Distribution Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Editorial Calendar
  • Email Distribution
  • Email Marketing
  • Embeddable Survey
  • Event Triggered Actions
  • Event Triggered Email
  • Form Creation
  • Image Library
  • Keyword Filtering
  • Kiosk Survey
  • Landing Pages / Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Mailing Frequency Limits
  • Mailing List Management
  • Marketing Calendar
  • Mobile Survey
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Publishing
  • Multi-Variate Testing
  • Multiple Question Types
  • Multivariate Testing
  • Newsletter Management
  • Offline Response Collection
  • Online Survey
  • Paper Survey
  • Performance Metrics
  • Phone Survey
  • Pipeline Management
  • Posts Scheduling
  • Predictive Analytics
  • Prospecting Tools
  • Publish Scheduling
  • Question Branching
  • Question Library
  • ROI Tracking
  • Real Time Editing
  • Responsive
  • SEO Management
  • Sales Intelligence
  • Search Marketing
  • Site Intercept Survey
  • Skip Logic
  • Social Marketing
  • Social Media Management
  • Social Media Metrics
  • Source Tracking
  • Spam Check
  • Subscribe / Unsubscribe
  • Supports Audio / Images / Video
  • Survey Management
  • Template Management
  • Templates
  • Unsubscribe Database
  • Video Management
  • Visitor Identification
  • WYSIWYG Email Editor
  • Website Analytics
  • Website Visitor Tracking

emfluence Marketing Platform Latest Reviews

Automatically translated. Show original review

emfluence is the most underrated marketing platform out there

5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Every feature and update is driven by a combination of customer feedback/requests and smart integrations with tools like Litmus and Yext. I personally know the development team behind this tool and they think of everything, down to the smallest detail, when building and expanding the tool set. I left emfluence a little over a year ago to move into an agency strategy role, but I've used the emfluence Platform at my current agency since that time, and I continue to compare all other ESPs and MAPs to emfluence for breadth of features and ease of use. As an agency, I love being able to generate PDF reports with thorough and nicely formatted charts and graphs of really relevant campaign metrics. It makes monthly and ad hoc reporting to my clients extremely easy. And being able to manage email, customer journey automations, lead scoring, forms, surveys, and social media, all from ONE place is such a time saver. Composing emails and creating custom email templates in emfluence is great. It's simple enough for a beginner or a non-coder who wants a really easy WYSIWYG editor, but has options for customizing html and CSS for those more advanced email coders.

Cons: I wish the system had more website tracking integrations for on-site behavior retargeting, but they announced that this feature is coming out soon at the last User Conference, so I'm excited to see what that tool looks like!

Automatically translated. Show original review

15+ Years of continued growth and success!

5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: We utilize all the data and tracking that the system does automatically. We've been fortunate to have such a great marketing partner with emfluence. The marketing platform has given us great flexibility to grow our business. The beautiful part for us is that emfluence keeps making the system better and better. We use social media planning, landing pages, surveys, google tracking, list scoring, modals, and personalization. All of which was not available when we started many years ago. Having all of this in one places saves us a great amount of time. The system is very user-friendly and intuitive. They always welcome suggestions for improvements and actually act on many of them.

Cons: There is really nothing that we don't like. We would like to see a way to target by zip code radius vs just range. But that is a minor issue.