4.5 / 5 457 reviews

Who Uses This Software?

Focused on SMB and Enterprise, Hootsuite is the most widely used platform for managing social media, loved by over 10 million people around the globe and trusted by more than 800 of the Fortune 1000.

Average Ratings

457 reviews
  • 4.5 / 5
  • 4 / 5
    Ease of Use
  • 4 / 5
    Customer Service
  • 4 / 5
  • 4 / 5
    Value for Money

Product Details

  • Starting Price
  • Free Version
  • Deployment
    Installed - Mac
  • Training
    In Person
    Live Online
  • Support
    24/7 (Live Rep)
    Business Hours

Vendor Details

  • HootSuite Media
  • http://www.hootsuite.com
  • Founded 2008

About This Software

Hootsuite is the most widely used platform for managing social media, loved by over 10 million people around the globe and trusted by more than 800 of the Fortune 1000. With Hootsuite, brands harness the power of social. Our platform brings together your social networks and integrates with hundreds of business applications. Its the one place to build customer relationships, listen to the needs of the market and grow your revenue.

  • Analytics
  • Audience Segmentation
  • Audio / Video Conferencing
  • Automated Publishing
  • Brainstorming
  • Brand Tracking
  • Campaign Management
  • Chat / Messaging
  • Competitive Analysis
  • Configurable Alerts
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Cooperative Writing
  • Customer Engagement
  • Customer Review Platform
  • Customer Targeting
  • Dashboard
  • Discussion Boards
  • Document Management
  • Gamification
  • Group Calendars
  • Impact Scoring
  • Influencer Tracking
  • Keyword Filtering
  • Multi-Account Management
  • Multi-User Collaboration
  • Posts Scheduling
  • Project Management
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Sentiment Analysis
  • Social Media Metrics
  • Social Media Monitoring
  • Synchronous Editing
  • Task Management
  • Trend Tracking
  • Version Control

HootSuite Latest Reviews

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Reliable and easy social media manager

5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money

Comments: Hootsuite and Buffer are my go to social media, despite the several other SM Managers that I¿ve tried out. I work with 5 brands and I have to manage their social media accounts (Facebook, Twitter, Instagram and LinkedIn) I¿ve been using Hootsuite (and Buffer) for three years but of the two Hootsuite is my favorite and my safe bet. I have a habit of testing out as many free marketing software¿s as I can find and in terms of social media marketing Hootsuite is the best. The interface is easy to use, and the tutorial available to each new signup is very helpful. I love being able to tag a Facebook page, Twitter profile or Instagram profile in a post. The android app is also fully functional on my Kindle Fire (Unlike Buffer) which is a plus. The Feedly> Hootsuite integration is a major plus, I¿ve never used the Hootsuite RSS feed option even though I keep planning to, but I like being able to share informative posts from feedly (On my Kindle Fire) to Hootsuite. What I love the best is that the free plan unlike buffer lets you schedule as many posts as you want to 3 social media profiles. This is great because I can schedule a month worth of social media posts in three days unlike the 10 posts per profile restriction on the Buffer¿s free plan.
The analytics reports aren¿t very detailed and often I rely on Start a Fire as well as a variety of other software¿s to get in-depth analytics but the brands I work with do not understand or see the need for in-depth analysis so I suppose it¿s okay.
I¿m not happy that Hootsuite doesn¿t support posts with multiple images, I learnt that the awkward way when I made a post with 3 pictures. I recommend Hootsuite for beginners and Individuals who want a simple, straight forward social media manager. Oh, and the Hootsuite academy is very insightful.

Pros: It is one of the simplest Social media managers in the market, the freeplan is great because it provides essential features for beginners and experts at no cost. I also like the mini tutorial for new users, at the right side of the dashboard. I personally use Tweetdeck for social listening on Twitter but Hootsuite is also great for that.

Cons: I dont like the fact that if i want to schedule a post with multiple images i'll have to schedule it directly on Facebook or on Tweetdeck for twitter.

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Great for Managing My Nonprofit Social Media Pages!

4 / 5
Ease of Use
5 / 5
Features & Functionality
Value for Money

Comments: If you manage multiple social media pages for an organization or business, this is a great tool that will make your life so much easier and save you a lot of time!

Pros: Hootsuite is a great timesaver. I love that as I'm setting up social media posts for the week, I can schedule posts across multiple platforms at the same time, and be able to further tailor them to the character of each platform (Facebook post vs. Twitter post) all from the same site. I also really appreciate how you can add or remove different "streams" from your viewing page for each social media platform. For instance, on my Facebook tab in Hootsuite, I have my page's scheduled posts in one column, our already published posts in the next column, and our inbox messages in another. For Twitter, though, I have my page's tweets in one column, our other newsfeed tweets in another (which I can retweet, reply to, and like all from that column in Hootsuite!), our mentions in a third column, and our direct messages in another.

Cons: Overall, Hootsuite is great, but there are a couple of things that bother me from time to time. When scheduling Facebook posts with multiple photo attachments, I've found that Hootsuite will publish each photo as a separate post, but with the same text each time, instead of including all the images in one post. This means that in these cases, I always have to go to Facebook's page to schedule posts with multiple images instead of being able to do it from Hootsuite. It's not something I have to do very often (typically, I only include one image with a post), but it's annoying nevertheless. I've also occasionally had Hootsuite incorrectly block me from being able to schedule my posts because it's internal clock is off and says that my posts (which I'm trying to schedule for several days away) aren't being scheduled for more than 5 minutes in the future.